Thursday, December 27, 2012

More on NASCAR TV shows



Rumors include the end of the Trackside series on SPEED which was drastically changed last season into an unwatchable mess. Shows like RaceDay, RaceHub and Victory Lane are set to return. Bob Varsha is stepping into the former Leigh Diffey role and handling sports cars on SPEED beginning with the Rolex 24 at Daytona. Diffey departed SPEED for NBCSN where he will handle Formula One and IndyCar telecasts. There have been no announcements on the TNT and ESPN portions of the Sprint Cup Series TV package changing hands. Rumors include FOX wanting the six TNT races and NBC perhaps interested in the ESPN package. You may remember that ESPN also televises the entire Nationwide Series. The current TV deal expires after the 2014 season.

NBC expected to make push for NASCAR rights: The shift to a less passive audience that would rather interrelate with a race telecast than just watch comes as NASCAR negotiates its next television contract. The current deal expires after the 2014 season and by the time '15 rolls around the TV landscape could look very different. FOX has already renewed its agreement through 2022 to the tune of $300 million per year, or $2.4 billion over the eight years. That's a significant bump up from the $220 million Fox is currently paying for a package of races that includes the Daytona 500. Despite a drop in ratings, an increase is also expected from other television entities for the remaining components of the contract, which include 23 other Sprint Cup races, ten inside the Chase, and the entire Nationwide Series schedule. Incumbents TNT and ABC/ESPN are expected to again jump back into negotiations but a wild card has come to the table in the form of NBC. Desperate for quality and popular live sports programming for its NBC Sports Channel, the Peacock Network is expected to make a substantial play for a big piece of the NASCAR pie. But while the dollars may turn out to be greater in the NBC proposal, at this point the network could not match the exposure and publicity NASCAR receives from the "World Wide Leader" in sports. As part of the mighty ESPN machine, NASCAR enjoys a hefty amount of promotion on not just auto racing-related programming but a wide range of content across a variety of television, radio and online platforms.(Motor Racing Network)(12-24-2012)

SPEED to have live coverage of Daytona testing: In just three short weeks, SPEED and SPEED.com will be live from the high banks of Daytona International Speedway when Preseason Thunder kicks off the 2013 Sprint Cup Series season. SPEED and SPEED.com offer live coverage of the Jan. 10-12 test session in its entirety with SPEED live from all afternoon sessions and Speed.com streaming all morning sessions.
John Roberts, Jeff Hammond and Matt Clark host SPEED's on-air coverage from the studio above pit road at the start/finish line at Daytona. Steve Byrnes calls the on-track action during the morning sessions (9 am to 12 pm/et) on SPEED.com alongside analysts Kyle Petty and Kenny Wallace, while Hermie Sadler and Wendy Venturini handle reporting duties. Rick Allen assumes the play-by-play chair for the afternoon sessions (1-3 pm/et and 3-5 pm/et) while the NASCAR on FOX and SPEED crew of Waltrip and Larry McReynolds take over the TV booth duties. Bob Dillner and Matt Yocum report from pit road and the garage. SPEED.com NASCAR Editor Mike Hembree will be on site to provide coverage and perspective as well.
Special editions of NASCAR Race Hub will air Jan. 10-11 at 6 pm/et from Daytona to recap all the on- and off-track action. Furthermore, NASCAR Race Hub offers new episodes from the SPEED Studios Jan. 21-24 at 6 p.m. ET during the week of the Charlotte Motor Speedway Sprint Media Tour. The program's 2013 season premiere is slated for Feb. 4 at 6 pm/et (Monday-Thursdays at 6 pm/et). Additionally, SPEED Center, hosted by Adam Alexander, continues to keep fans updated on all things across the motor sports world, beginning with its 2013 premiere on Jan. 6 at 7 pm/et.

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